AI for Sales & Business Development Professionals

Sales professionals today need to research prospects faster, personalize outreach, prepare better customer meetings, respond to objections, create proposals, manage CRM updates, and build stronger customer relationships. These activities require speed, relevance, accuracy, and consistent follow-up.

This programme helps participants use AI tools such as ChatGPT, Claude, Gemini, Copilot, and Perplexity for practical sales activities. The workshop focuses on prospecting, lead qualification, customer meetings, sales communication, presentations, negotiation, CRM productivity, strategic selling, account planning, and sustained AI adoption in day-to-day sales work.