Your data is only as powerful as your visual presentation of it!
The purpose of the presentation is lost if it doesn’t create insights from the data. This workshop covers best practices of data visualization techniques, the art of storytelling, and hands-on approaches using PowerPoint & Excel to present your data.
A practical training session where participants will be required to create a presentation from a given dataset.
Course Objectives
Understand basic graphic design principles and how audiences process information visually
Learn how to make use of emphasis, colour, layout, and typography to maximize the clarity of your messages
Become familiar with available tools/techniques for data visualization
Differences between Glanceable and Referenceable visualizations and how to harness the power of each
Increase the impact and strength of your messages by choosing the most effective chart for a given data set and story in various circumstances
Identify and avoid common design mistakes that distort your data and damage your credibility
Key Elements of Data Storytelling
- Target Audience – Understanding who will consume your story and tailoring your approach accordingly.
- Identify the story in the data – Finding patterns, trends, and insights that form a compelling narrative.
- Visualization – Creating clear, effective visual representations of your data.
- Takeaway – Ensuring your audience understands the key message and actionable insights.
Selecting the Appropriate Format
- PowerPoint Presentation – Best for formal presentations and structured storytelling with clear narrative flow.
- Interactive Dashboard – Ideal for ongoing monitoring, self-service analytics, and when users need to explore data independently.
- Infographic – Perfect for public communication, social sharing, and making data accessible to broad audiences.
Preparing Data for Data Storytelling
- Preparing and Cleaning the data – Removing inconsistencies, standardizing formats, and ensuring data quality.
- Variables in the data set – Understanding each variable’s type, distribution, and relationship to your story goals.
- Handling missing data and outlier values – Addressing gaps and anomalies that could impact narrative accuracy.
- Exploratory data analysis to identify patterns, trends, and insights through systematic data exploration.
- Create a story out of this data – Transforming findings into a coherent narrative structure.
Designing the Story
- Principles of visual design and how they apply to data storytelling for maximum impact.
- Choose the right chart type for the data and story you want to tell.
- Effectively use colour, labels, annotations, and other elements to communicate the data clearly.
- Visual hierarchy – Structuring visuals to guide the eye through your story logically.
Building the Story in PowerPoint
- Walk through the process of creating charts and graphs in PowerPoint effectively.
- Different types of charts – Understanding when and how to use each type.
- Advanced charts such as Scatters, Bubbles, Histograms, Bullet graphs, Combos, and Paretos.
- Specialty charts including Units, Tree maps, and Proportional shapes.
- Tables versus charts vs single Metrics – Choosing the right format for your data.
- Effectively use slides and animation to tell the story with proper pacing and flow.
- Add context and background information to the story using text, images, and other media.
Best Practices for Data Storytelling
- Avoid overloading the story with data – Keep your narrative focused and prevent information overload.
- Making incorrect assumptions – Validate interpretations and avoid jumping to conclusions without proper support.
- Oversimplifying complex data – Maintain necessary nuance while keeping the message accessible.
- Test your story with colleagues or test audiences before final presentation.
- Provide proper context – Always explain what the data means in the broader business context.
COURSE SCHEDULE & FEES
2:00 PM -5:30 PM
Training Session
Online
Online Session
6253
Inclusive of all taxes
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INCOMPANY/GROUP TRAINING REQUEST
Why Choose Our Incompany Program?
- 🎯 Tailored content specific to your business goals
- 👥 Train entire teams together, saving time and cost
- 📍 Delivered at your location or virtually
- 📅 Flexible scheduling to suit your timelines
- 📈 Increase retention and application of skills